First, I’m not a computer programmer. Second is the groupthink. Buzzword-compliant groupthink.
(That’s also why I could never be a Republican.)
This is from The Register:
“As previously reported by TechFlash in December, Microsoft has posted
job listings for positions at its Musiwave subsidiary that involve
incorporating Musiwave technology into the Zune Marketplace.
” ‘The Zune organization is making a strategic change from a 3rd party
content provider to in-house,” reads one Musiwave job post. ‘We need
to rebuild, re-architect, and revitalize a content ingestion pipeline
[emphasis added] that powers the entire Zune business. And we have a very
short time to do it.’ ”